Alexander Mc Queen "Plato’s Atlantis" show was THE show of the season. It had everything - the multi-media approches (The show was streaming LIVE on their website, with two gigantic cameras on the runway), the always creative, vibrant and extravagant clothing, the shoes -that create an excitement all around the web, the alien-like makeup and hair and the finale with the premiere of Lady Gaga's Bad Romance song. Total Madness. I can always expect a good show from McQueen.
The SS 2010 advertising campaign was highly expected and didn't let me down.
Exotic reptilian skins was the central theme of the both the fashion show/collection and advertising.
Model Rachel Zimmermann is lying down - the common pose with many of the 2010 Spring-Summer ad campaigns, such as Georgia May Jagger for Versace, Monika "Jac" Jagaciak for Calvin Klein and Lara Stone for Louis Vuitton - with several snakes around and on top of her. I took me a while to distinguised the snakes from the digitally-printed leggings and top she was wearing. It has a rich, vibrant pattern that blend well in this sea of snakes.
Definitively one of my favorites campaigns for the Summer.
